I’m Alexandre McLeod, a UX/UI Designer.

I love finding solutions to complex problems and designing products that delight users. Currently working at GoTo.
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My expertise

Product design illustration

Product Design

I design products that bridge meaningful user experiences with business needs. I have experience creating design solutions for both mobile and web.

  • Design Strategy
  • Web and Mobile App Design
  • Low to High Fidelity Prototyping
User research illustration

User Research

My approach is user-centered and values empathy. I prioritize understanding users’ needs and motivations to design experiences that meet or exceed their expectations.

  • User Interviews
  • User Testing
  • Personas & Journey Mapping
UI design illustration

UI Design

I create delightful experiences that are aesthetically pleasing and functional. I produce visual assets and design systems that are aligned with branding strategies.

  • Branding
  • Visual Design
  • Color, Typography, & Layouts

Selected projects

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Designing a podcast streaming service that connects creators with their audience.
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Designing a podcast streaming service that connects creators with their audience.
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Redesigning the product’s interface and creating a reusable design system for the world’s first CXM and insights platform.
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Designing an online food ordering and delivery platform for a Vancouver-based startup company.
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My story

I have always been interested in how emerging technologies affect our daily lives and fascinated by the pace at which they do so. This passion has led me to meet, work and collaborate with equally passionate people who have helped me grow as a designer through their desire to make the world a better place. I carry this philosophy and enthusiasm in my work.

My work experience and education have taught me a robust design methodology anchored in user-centric principles. I was involved in both early-stage startups and more established companies. These experiences taught me how to combine meaningful user experience with business goals in fast-paced work environments.
Pictures from personal life events

🤝 Interested in collaborating?

If you like what you see and are interested in collaborating, send me a message at alexandre.mcleod.1@gmail.com